Hosting contests and sweepstakes through your Twitter profile can be an effective way to take your marketing to a whole new level. A level that increases your followers, which can produce a massive ROI. Whether you’re a creative individual, small … Read More
sweepstakes

16 Ways to Promote Your Sweepstakes
Who doesn’t love having the chance to bag some free swag? Sweepstakes are a simple and relatively inexpensive way to drive some serious traffic to your site and to build a team of advocates for your brand. Successful sweepstakes can … Read More

How to Create an Amazing Promotional Campaign
When it comes to marketing your business, brand, product or service a good promotional campaign can provide amazing results. Sweepstakes, contests and games are a great way to spread the word, increase sales, grow your email list and earn new … Read More

No Purchase Necessary Law & Giveaways
Raise your hand if you’ve totally confused by the “no purchase necessary” rule. If you’re waving that hand high, you are not alone. Most brands agree that it totally defeats their marketing objective to let consumers enter their sweepstakes for … Read More

7 Key Differences Between Sweepstakes and Contests
Clients often interchange the words “sweepstakes” or “giveaways” and “contest” when describing their promotion, but the actual terminology you use to advertise your promotion to the public (and, state regulators) can get you in hot water (or keep you out … Read More