How to Grow Your Business and Brand with Influencer Marketing

What is influencer marketing? You’ve probably heard the term quite frequently the past few years as it has risen to popularity. Let’s start with what an influencer is: An influencer is an individual with a highly engaged and loyal audience … Read More

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6 Tips for a Successful Instagram Giveaway

Running an Instagram contest is a great way to grow your following and generate leads, but it is important that you know and understand Instagram giveaway rules before getting started. Gaining new followers on Instagram can sometimes be difficult. It … Read More

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How to Run a Giveaway on Twitter

Hosting contests and sweepstakes through your Twitter profile can be an effective way to take your marketing to a whole new level. A level that increases your followers, which can produce a massive ROI. Whether you’re a creative individual, small … Read More

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Sweepstakes and the Law: How to Stay Legally Compliant

Running a sweepstakes or contest and what you need to know about promoting it while ensuring it observes all federal and state-level legal restrictions. Running sweepstakes and contests can boost your sales while also providing the rush of excitement of … Read More

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16 Ways to Promote Your Sweepstakes

Who doesn’t love having the chance to bag some free swag? Sweepstakes are a simple and relatively inexpensive way to drive some serious traffic to your site and to build a team of advocates for your brand. Successful sweepstakes can … Read More

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A Guide to Social Media Contests, Sweepstakes and Their Legality

The age of social media has rapidly transformed the way we communicate and do business. Almost everyone with a mobile device or access to the internet is connected to social media. Facebook has 2.32 billion monthly active users according to … Read More

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10 Creative Social Media Contest and Sweepstakes Ideas

These days, running a successful business is all about creative adaptation. One thing you cannot afford to get left behind on is social media trends. These days, companies both big and small are getting their clients involved in sweepstakes and … Read More

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10 Sweepstakes Acronyms You Should Know Before Launch

Sweepstakes and contests have existed in many different forms since the 1940s, and they are not showing any signs of waning in popularity. But when you are ready to launch a new sweepstakes, you’ve got to know the lingo. AMOE, … Read More

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How to create an amazing promotional campaign

How to Create an Amazing Promotional Campaign

When it comes to marketing your business, brand, product or service a good promotional campaign can provide amazing results. Sweepstakes, contests and games are a great way to spread the word, increase sales, grow your email list and earn new … Read More

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Giveaways 101: The No Purchase Necessary Rule

No Purchase Necessary Law & Giveaways

Raise your hand if you’ve totally confused by the “no purchase necessary” rule. If you’re waving that hand high, you are not alone. Most brands agree that it totally defeats their marketing objective to let consumers enter their sweepstakes for … Read More

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